“Yeah, but can a SMS solution really work for my business and reach my target?” Using SMS isn’t the answer to our prayers. It’s one tool in a deep and wide pile of possible solutions. There is reliable information about who is likely to be receptive to receiving information from their hand-held device. But beyond... >> Read More
Author Archive for Jason Gramke
I claim to like people. And I guess that’s true. But, really, I like watching people and making up stories about why they do the things they do. Maybe that’s what attracted me to a business that creates stories about people who do things — sometimes amazing, sometimes not. A business that observes in order to try to affect the way people act. So when you see me, I’m not staring at you, I’m watching you — learning.Quote of the week
Friday, May 15, 2009
By Brandon Keim Now some psychologists are considering how they can use magic to advance our understanding of the brain — and perhaps help inoculate us against advertising. What’s so funny* is how Brandon used the word inoculate in relation to advertising. As if we’re in the business of producing viruses that are meant to destroy. In addition... >> Read More
Where does electricity come from?
Friday, May 15, 2009
Efforts seemingly continue to move toward removing cars that burn gas from the roadways. GM is in a few different games and has recently begun to put a lot of effort into their electric car technology. They announced at the Plug-In 2008 conference that they are partnering with 30 domestic utility companies to solve the usability problems of keeping the... >> Read More
