Last week, the Outdoor Advertising Assoc. launched a campaign in London to prove effectiveness of billboards and posters. The campaign featured a “Career women make bad mothers.” message on busses and buildings. The idea, reported Amy Graff for the San Francisco Chronicle, was to grab people’s attention. And it sure did. After hundreds of moms expressed outrage over the ads online, the OAA promptly canceled. The company that designed the posters, the Beta Agency, apologized on its blog for the ill-conceived campaign. “It had not been our intention to cause such offence, nor to attract such abuse,” the agency blogged. (San Francisco Chronicle via Ragan’s PR Daily)